Archive for the ‘Media Coverage of AFX’ Category
AFX Highlighted in Women’s Running Magazine
Monday, May 7th, 2012The great news just keep rolling (running?) in! In the latest edition of Women’s Running Magazine, nationally recognized speaker, writer and running authority, Jenny Hadfield listed AFX – Ankle Foot maXimizer – as one of her favorite things.
Coach Jenny states that AFX is like a personal trainer for your feet, recommending it as a ‘must-have’ for runners that suffer from plantar fasciitis and other foot or ankle injuries. In addition, AFX gets praised for being an easy-to-use, well-designed multitasking device.
Thanks to Coach Jenny and the great people at Women’s Running Magazine for helping get the word out about AFX. To see the full article, pick-up a copy of Womens Running Magazine, and be sure to check out Coach Jenny’s excellent website for great running and exercise advice. Also, for your free pdf copy of the AFX Running Program, visit: www.afx-online.com/training/
About Coach Jenny: Jenny is a published author of three books (Marathoning for Mortals, Running for Mortals, Training for Mortals), writer, coach, speaker and endurance athlete. She has a Bachelor’s degree in Exercise Physiology, a Masters Degree in Exercise Science and is a certified coach and personal trainer. www.jennyhadfield.com
About Women’s Running Magazine: Women’s Running is the world’s largest women-specific running magazine. Women’s Running covers all aspects of the running lifestyle, from active beauty needs to training plans. The Women’s Running mission is simple: to create a high-quality magazine for smart, successful women who use running to balance and enrich their lives. www.womensrunning.com
AFX Featured in Canadian Running Magazine
Friday, April 27th, 2012Great news! In the next issue of Canadian Running Magazine, AFX – Ankle Foot maXimizer will be featured in an article on the importance of foot and ankle strength for runners. The author of the article is highly regarded exercise & running science guru, Alex Hutchinson. Here’s a brief excerpt from the piece:
“For runners, it’s well established that many common overuse injuries are linked to weakness in the foot and ankle. The first line of defence against Achilles tendon problems is strengthening the calf muscles using eccentric contractions. For shin splints, it’s weakness in the muscles around the shin that is thought to be a key risk factor, and strengthening those muscles is a common rehab technique. Ferguson has also found that plantar fasciitis can sometimes be alleviated by working on a variety of foot and ankle muscles, including your toe flexors and plantar flexors.” …….
“For a more focused approach, AFX is a versatile tool that can target virtually any muscle in the foot or ankle with variable resistance for either concentric or eccentric contractions.” – Canadian Running Magazine, May & June 2012 Issue
For a free copy of our ‘AFX Running Program’ visit our Training page at: http://www.afx-online.com/training/
To read the entire article pick-up a copy of Canadian Running at newsstands, specialty running stores, or subscribe at: http://runningmagazine.ca/ .
To learn more about Alex, visit his site at: http://alexhutchinson.net/ or check out his ‘Sweat Science’ blog at: http://sweatscience.runnersworld.com/
Key Considerations for Ankle Sprain Exercises
Monday, November 21st, 2011Please click here: Ankle Sprain Exercises to listen to the latest interview from Rick Kaselj with Matt Ferguson, President and CEO of Progressive Health Innovations.
AFX Ankle Foot Maximizer: A Tool to Strengthen Weak Feet and Ankles
Wednesday, September 7th, 2011If you’re looking for a solution to strengthen your feet and ankles, the AFX Ankle Foot Maximizer is an innovative tool that you should take a look at.
With the recent surge in popularity of barefoot / minimalistic running, strengthening the intrinsic muscles of the foot plays a key role in avoiding running injuries – whether you’re running in minimalistic or more traditional running shoes. The AFX can help strengthen these muscles while also helping rehabilitate and prevent common injuries such as shin splints, plantar fasciitis and more.
We were fortunate enough to have Matt Ferguson, President & CEO of Progressive Health Innovations and the maker of the AFX, answer a few questions about the AFX. Healthynomics would like to thank Matt for his time.
To read the entire interview by Mark Kennedy please head over the Healthynomics website here: Healthynomics
4 Ways Runners Can Strengthen Foot Muscles
Thursday, August 18th, 2011ALEX HUTCHISON
From Globe and Mail August 14, 2011
During a one-hour run, your feet push off the pavement about 10,000 times — enough of a workout to build some pretty impressive foot muscles, you’d figure.
“Considering the countless miles that runners put in, most think that they have very strong feet,” says Matt Ferguson, the president of Vancouver-based Progressive Health Innovations. “And they do — but for only one motion.”
Running does wonders for the muscles involved in plantar flexion – pointing your toes toward the floor — but leaves a host of other small muscles throughout the foot and ankle weak. The result is an increased risk of common running injuries like plantar fasciitis, shin splits, Achilles tendon problems and even ankle sprains.
“What many don’t sunderstand is that all those miles running straight forward on flat ground can cause very significant muscle imbalances,” says Mr. Ferguson, whose company recently introduct an all-in-one foot strengthening tool called the AFX Ankle Foot maXimizer. ”Those imbalance can affect their performace and be a major source of injury.”
To read the complete article from the Globe & Mail please click here: G&MAugust14
Get a Foot Ahead of the Competition
Wednesday, May 12th, 2010Excelling on court means having excellent agility and dynamic balance. Changing direction and position of the body quickly and effectively while under control, especially in side-to-side directions is agility. Dynamic balance is the ability to maintain balance while the body is in motion. Dynamic balance is critical for performance in tennis and reduces the risk of ankle sprains which account for about 75% of all injuries in tennis.
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GlobalTV Fit Tip with Shaun Karp
Monday, May 10th, 2010A Giant Leap for Foot Strength
Monday, May 3rd, 2010By Pete Estabrooks, For The Calgary Herald, April 29, 2010
I would think the transition from winter running and activity to spring would be an easy one — that those long slow runs slipping on icy trails and trundling over Calgary’s less than stellar snow-plowed streets would have honed my feet and ankles into engineering units rivalling anything they would have thrown against the Six Million Dollar Man.
Unfortunately, such is not the case.
Come spring, there is the inevitable trail run where one foot or the other rolls over a rock, stump or root, and I tumble into gravity’s hungry jaws.
This year, however, I have a tool in my repertoire that will relegate falls to the “yes I am uncoordinated, but man do I have strong feet” category.
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Device helps athletes build strength
Monday, March 8th, 2010A strong base is essential to a stable structure and the human body is not exception. Images of strong, healthy athletes tend to focus on awesome abs, bulging biceps and chiseled chests, but a new exercise device promises to strengthen the part of the body from where most kinetic originates.
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The New Tools of the Trade
Wednesday, January 13th, 2010How the CoreX and the Ankle Foot MaXimizer are helping Olympic training.
By Rob Williams for Impact Magazine January/February 2010
Not so long ago, athletic conditioning was a field devoted to power squats, hang cleans, and other Olympic lifting moves. Depending on an athlete’s particular sport, a coach might integrate activities involving items like medicine balls or box platforms for plyometric training, but weightlifting dominated the scene. Strength, after all, is an important factor related to performance in most sports.
Although there is a place for these lifts in the strength and conditioning program of any athlete, today’s competitors are notably more sophisticated when it comes to training techniques.
Athletes like Tricia Smith, current vice-president of the Canadian Olympic Committee, are acutely aware of this evolution. In her own fitness training, Smith has recently been exposed to a new generation of conditioning products, including the CoreX, a unique training device developed by physiotherapists Alex McKechnie and Rick Celebrini, and the Ankle Foot maXimizer, or AFX, conceived by Vancouver chiropractor Dr. Jordan Myers. The underlying premise of both of these training tools is that you’re only as strong as the weakest link in your kinetic chain. Strong legs or arms won’t necessarily translate into power or athleticism during competition if you can’t maintain core stability, or if your feet aren’t able to provide an effective base of support. These devices allow practitioners, athletes, and the general public to effectively target comparatively weak or dysfunctional parts of the body.