Archive for the ‘AFX News’ Category
Trainers Choice Chooses AFX
Thursday, May 26th, 2011Port Moody, BC – Progressive Health Innovations Inc. (PHI), manufacturer of the AFX – Ankle Foot maXimizer, is pleased to announce the completion of a distribution deal with Trainers Choice, Canada’s number one sport medicine product supplier.
“In addition to being an official supplier to organizations such as Hockey Canada, Canadian Athletic Trainers Association (CATA), and NHL Alumni, they also sell products through leading national retailers such as Shoppers Drug Mart, London Drugs, and Pharmasave,” said Matt Ferguson, PHI President and CEO. “Trainers Choice is ideally positioned to help us sell the AFX to both clinical and retail markets across Canada.”
Heather Campbell, Athletic Therapist and Customer Service Manager of Trainers Choice is very excited about adding AFX to their product line. She states, “Trainers Choice built its business and reputation of developing products that are influenced by in-clinic practice. AFX is an excellent example of a product developed with that same understanding, providing a complete, easy-to-use foot and ankle strengthening solution for practitioners, patients and athletes.”
To read the complete press release, please click here: Trainers Choice release
Video Interview: Ankle Foot Strength – Not Just for Athletes
Wednesday, April 27th, 2011This morning, Bob “Kingpin” Eres spoke to Matt Ferguson, founder & CEO of AFX, Ankle Foot MaXimizer about his company’s innovative product that’s been designed to strengthen the foot & ankle. The point of this exercise equipment is to use high quality materials to deliver a work out to both the foot & ankle from a seated position. It is intended for use by both professional athletes, physical therapists and even the average couch potato. Unlike traditional bands used in therapy, the product is made of higher quality materials used by therapists and is better at producing a full range of motion workout.
Professional athletes have found that they’ve improved their balance, agility and jumping after working with the equipment. So, whether you have suffered a sprained ankle or want to avoid one, check out this video on the all inclusive equipment that can improve your flexibility & prevent or treat Achilles’ tendon, shin splints & sprains.
To watch the complete video interview please click here: Ankle Foot Strength: Not Just for Athletes
Fitness Town to carry AFX in BC and Alberta
Wednesday, February 2nd, 2011
Port Moody, BC – Progressive Health Innovations Inc. is pleased to announce that the AFX is now available at Fitness Town locations in Greater Vancouver and Alberta.
“The injury prevention and athletic performance markets represent incredible opportunities for AFX, and we are partnering with best-in-class companies that have the expertise to help consumers make informed decisions” said Matt Ferguson, Progressive Health’s President and CEO. “Working with Fitness Town to serve these markets is great because of the passion and depth of knowledge the entire organization has about healthy living. From senior management to each sales associate, they walk the talk.”
Dai Manuel, Chief of Operations for Fitness Town, see’s tremendous opportunity for the AFX. “In the last year barefoot running, minimalist shoes, and ‘shaper shoes’ have raised people’s awareness of the importance of feet and ankles. But the one critical piece that is missing is a product that strengthens the entire foot and ankle through the complete range of motion. AFX provides this piece and will be an excellent addition to our product line.”
To read the complete press release please click here: FT-AFX press release
AFX Available at SportMed Retail Locations
Tuesday, January 25th, 2011For Immediate Release: January 25, 2011
Port Moody, BC – Progressive Health Innovations Inc. is pleased to announce that the AFX is now available at all SportMed locations in the lower mainland.
“SportMed has been a strong supporter of the AFX, from feedback on our earliest prototypes, to helping us connect with key people in the local sports medicine community” said Matt Ferguson, Progressive Health’s President and CEO. “Being able to sell the AFX through an organization so well-known for carrying the newest and most innovative products, is a great opportunity for our Company.”
Dale Harris, President of SportMed Retail Group, is also excited about carrying the AFX in his stores. “We’ve witnessed first-hand the incredible amount of work that Matt and his team have put in to creating the best foot and ankle strengthening product on the market. The AFX will fundamentally change how people strengthen their feet and ankles, and we are happy to continue playing a role in helping them to succeed.”
The SportMed Retail Group joins FitterFirst and Collins Sports Medicine as retailers / distributors who will be carrying the AFX in North America.
To read the complete press release please click here: Sportmed AFX press release
PHI Completes Distribution Deal with Collins Sports Medicine
Tuesday, November 30th, 2010For Immediate Release: November 30, 2010
Progressive Health Innovations Completes Distribution Deal With Collins Sports Medicine
Burnaby, BC – Progressive Health Innovations Inc. (PHI) is pleased to announce the completion of a distribution deal with Collins Sports Medicine, one of the premier sports medicine distributors in the US.
To read the complete press release, please click here: Collins press release
Ace! AFX Featured in Tennis BC Magazine
Wednesday, May 12th, 2010Excelling on court means having excellent agility and dynamic balance. Changing direction and position of the body quickly and effectively while under control, especially in side-to-side directions is agility. Dynamic balance is the ability to maintain balance while the body is in motion. Dynamic balance is critical for performance in tennis and reduces the risk of ankle sprains which account for about 75% of all injuries in tennis.
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Results from AFX Performance Trial accepted for Presentation
Friday, May 7th, 2010Progressive Health Innovations is pleased to announce that the results from the Athletic Performance Study conducted in 2008 has been accepted for presentation at the International Foot and Ankle Biomechanics Conference (i-FAB) to take place in Seattle, WA this September. The paper is titled: The Effects of Foot and Ankle Strengthening with the AFX (Ankle Foot MaXimizer) on Athletic Performance in Male Varsity Basketball Players. (more…)
ELITETRACK: Athletic Development for Injured Athletes
Tuesday, April 20th, 2010Mike Young, owner and founder of ELITETRACK, wrote a blog series on returning injured athletes back to the field of play, specifically after ankle surgery.
To read the complete blog please click here: Athletic Development for Injured Athletes: Part 2 – Ankle Surgery
Tri-City News: Device helps athletes build strength
Monday, March 8th, 2010A strong base is essential to a stable structure and the human body is not exception. Images of strong, healthy athletes tend to focus on awesome abs, bulging biceps and chiseled chests, but a new exercise device promises to strengthen the part of the body from where most kinetic originates.
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The Province Newspaper Features AFX: Be one step ahead
Thursday, November 5th, 2009Strengthen the all-important foot muscles
By Rob Williams, Special to The Province October 28, 2009
When I use the term “bag of bones” it’s understandable that you might think I’m referring to something from a Halloween costume, but I’m not. I’m talking about the complex structure at the bottom of your leg known as your foot. Unfortunately, many people’s feet are no longer functioning the way they should. For a variety of reasons, muscle atrophy and weakness have left them like a bag of bones.
To read the complete article, please click here.